VISUAL IDENTITY BENCHMARK
After drafting the rough wireframes of the app, I to think about the look and feel. I started by looking at other hydration apps. What does the market currently look like? How can I make my app stand out?
After looking at the current market, I started to gather a few ideas for how I could make my app stand out from the rest. So, I started by plotting different attributes on a graph and looking for inspiration based on those results.
After looking at the current market, I started to gather a few ideas for how I could make my app stand out from the rest. So, I started by plotting different attributes on a graph and looking for inspiration based on those results.
CURRENT MARKET (HYDRATION APPS)
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INITAL INSPIRATION
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PLOTTING ATTRIBUTES
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